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Business Brainz

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Business Brainz

Scaling every stage of your ABM Program with Insight

B2B marketers and ABM practitioners rely heavily on authentic and relevant insight to scale their ongoing ABM programs.

Jul 11, 2021

Scaling every stage of your ABM Program with Insight

Jul 11, 2021

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Business Brainz

How Insight Fuels Account-Based Engagement

The state of B2B marketing is in disarray. New inventions, processes, and tools have disrupted the status quo.

May 31, 2021

How Insight Fuels Account-Based Engagement

May 31, 2021

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Business Brainz

Getting Started with Account-Based Marketing

Account Based Marketing (ABM) is one of the most sought-after B2B marketing trends.

May 4, 2021

Getting Started with Account-Based Marketing

May 4, 2021

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Business Brainz

Adopting ABM in 2021? ABM Research is a must

Going into 2021, the need for personalization will be the driving force for companies to adopt ABM as their key strategy.

Mar 1, 2021

Adopting ABM in 2021? ABM Research is a must

Mar 1, 2021

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Business Brainz

How to leverage simple desk based research for your ABM program

A key component of ABM is knowing your target accounts better so you can deal with them in a highly personalised manner.

Feb 23, 2021

How to leverage simple desk based research for your ABM program

Feb 23, 2021

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Business Brainz

How Desk Research Leads to B2B Sales and Marketing Success

And, to your surprise, simple desk research can unlock huge value for your B2B selling and marketing efforts.

Feb 20, 2021

How Desk Research Leads to B2B Sales and Marketing Success

Feb 20, 2021

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Business Brainz

How to implement a 360 Degree Insight Program for ABM Campaigns?

Put it this way: if you are launching any kind of ABM campaigns, you need to know the qualities of your target customers.

Jan 7, 2021

How to implement a 360 Degree Insight Program for ABM Campaigns?

Jan 7, 2021

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Business Brainz

‘Research’ could be the much needed catalyst for your demand generation efforts

Demand generation is the focus of targeted marketing programs and needs to be fueled with high-quality account and industry insight.

Sep 24, 2018

‘Research’ could be the much needed catalyst for your demand generation efforts

Sep 24, 2018

Business Brainz

Business Brainz

We are an Account-Based Marketing Research Agency specialized in building bespoke account profiles and industry insights to help B2B sales and marketing teams.

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